Sunday, January 30, 2011

Marie France: 'Sharon billboards stay'

MANILA, Philippines — Marie France, through its public relations officer, NJ Torres, belied rumors that it has ordered the mega-sized billboards of Megastar Sharon Cuneta removed.

“Not true,” said Torres in an interview with PEP.

Torres refuted a supposed “scoop” published by PEP, Jan. 28 saying, "IPUPULL OUT DAW NG MARIE FRANCE ANG BILLBOARD NI SHARON C DAHIL IBA ANG ITSURA NYA SA NASABING BILLBOARD KEYSA SA TV AT PERSONAL."

"Sa status ni Sharon, I don't think she will also put herself in that position just to sell a lie. Watch and see the new body soon," Torres was quoted as saying in the same article.

Torres added that they have testimonials to prove the same from those involved in the photo shoot including the photographers and the stylist.

The billboard, Torres said, will stay.

Meanwhile, the Ad Standard Council (ASC) denied receiving any complaints concerning the billboard.

A complaint is necessary for the organization to take action with issues concerning advertising content.

“It's not that easy to reverse the decision for an approved material. Kailangan may due process. We receive the complaint. We notify the ad agency and the company. Then, the technical committee will review," ASC’s Raymond Nacino explained in the same article. (http://www.mb.com.ph/articles/301339/marie-france-sharon-billboards-stay)

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